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Gran Hotel Ciudad de México

From architectural emblem to social icon

Every luxury accommodation needs an exceptional campaign at the height of its services. For this reason, the Gran Hotel Ciudad de México chose us to create the strategy that would amplify the digital reach of the hotel group`s four hotels and, of course, increase their sales both on and offline.

Highlights

Implementation of an aggressive e-commerce strategy
Integral digital and social media publicity campaign
The development of 4 responsive websites within a period of 60 days
Positioned social networks as the main route of traffic over organic searches

Daily reservations though social platforms, leading to a 35% increase in online sales

Ad CTR on Facebook above 2%

55% growth in the Facebook community

5x organic followers on Instagram

We took advantage of the Gran Hotel’s strong reputation to design an elegant campaign that extended from the redesigned e-commerce portals and social networks to various digital channels. Our team of strategists, designers, editors and community managers worked hand in hand with internal teams to create a comprehensive advertising campaign, social networks and SEO that not only increased the influence and prestige of each hotel, but also delivered a solid ROI with the increase of online sales.

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Mijo! Brands

info@mijobrands.com
Mexico (55) 7595 8705
US/Canada 1 (415) 890 2056

Mexico City
Mexico City
55 7595 8705
Guanajuato 138 - Int 10
Roma Norte.
Cuauhtémoc 06700 CDMX

Puerto Vallarta
Puerto Vallarta
(322) 308 0007
Manuel M. Dieguez 266 Altos
Col. Emiliano Zapata

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