A new Luis Vuitton exhibition at the National Museum of China – which was celebrating its brand redesign – caused much consternation amongst locals visiting the new display that opened today.
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Corporate ID has, for all intents and purposes, swallowed the aesthetics of art, wholesale.
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2010 marks an important year in Mexican history as it prepares to celebrate the 100 years that have passed since its revolution and 200 years of independence. The interceding years have been marked by both national triumph and turmoil and
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It has been a busy 2 years since Mijo Brand Strategy and Design uprooted from London, England seeking sunnier shores and relocated to Puerto Vallarta, Mexico.
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Illustration in brand communications has become increasingly important over the past fifty years, not only in advertising, but in packaging and various other products. Its increased popularity can be attributed to its ability to provide consumers with a r
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Downturns cause panic amongst everyone. It is a knee-jerk reaction to throw the baby out with the bath water. While your business may be suffering, yours is not the only one.
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The current economic crisis is causing havoc not only for Vallarta businesses but for consumers as well. Some long established brands that were once considered unshakeable pillars of capitalism are now hardly recognizable. Large or small, there is a scram
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The fact that Mexicana de Aviacion rebranded is no surprise. The airline’s brand identity had become antiquated over the years as newer, bolder and more youthful airlines entered the domestic market.
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Since my return home last year, I’ve been trying to define what it is exactly that lured me back to Puerto Vallarta after many years abroad. I asked around and received a confusing array of opinions on what Vallarta is all about.
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I received a flyer to an event that was hosted this past weekend in Vallarta celebrating lesbian artistic diversity across Mexico. The event was aimed at both the local and international lesbian community. What bewildered me and my lesbian friends who g
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