Portfolio

Applegate Realtors

Innovating the future by celebrating the past

Repositioning iconic brands requires a balance between respecting the brand’s heritage and looking to the future. So, when Applegate Realtors asked Mijo! to introduce its brand to the 21st century, our team set out to innovate, taking advantage of the strong tradition of the leading real estate brand, which had taken half a century to build.

The result? A delicate evolution of brand identity and a complete recomposition of the digital strategy was born with the launch of a powerful client-centered website that integrated a private desktop for clients, CRM and MLS of AMPI.

The relationship has grown since then. We have collaborated with Applegate Realtors and its developer partners to conceive, design and launch several innovative brands for real estate developments, including Orchid, D`Residences and the sustainable residential community AVIDA.

Highlights

Redesign of the brand accompanied by an aggressive launch strategy
Luxury development branding for Orchid, Avida and D’Residences
Naming and strategy for the first sustainable housing development in Vallarta
Obtaining a daily lead on average for AVIDA development
2% CTR from potential customers on Facebook Ads and average 5.47% CTR on AdWords campaign for AVIDA

Development of the most elaborate real estate search engine in the region, integrated AMPI property engine.

User retention through advanced tools, such as property comparison

Other related projects

Your brand can become the next big rock star!

Contact us to find out what we can do to help.

Mijo! Brands

info@mijobrands.com
Mexico 800 838 6282
US/Canada 1 (415) 890 2056

Ciudad de Mexico
Ciudad de Mexico
(55) 7595 8705
Av. Paseo de la Reforma 393 Int 303
Col. Juarez
Guadalajara
Guadalajara
(33) 4160 0587
Av. Americas 1254 Piso 10
Col. Country Club
Puerto Vallarta
Puerto Vallarta
(322) 222 9696
Manuel M. Dieguez 266 Altos
Col. Emiliano Zapata