Brand comunication

Digital Marketing in 2016

By Sylvia McNamee

January 14, 2016

With a new year comes new trends and just two weeks into 2016, there are already digital marketing trends that everyone is talking about. The team at Mijo! Brands lets you in on three key digital marketing trends for 2016 that you need to incorporate into your brand marketing strategy for success.

1. It’s all about mobileHow often have you looked across the room and seen everyone on their smartphones? For marketers to gain ground in 2016, they need to think mobile first.

2. Social Media gets the recognition it deservesIf your brand isn’t taking full advantage of social media and creating unified campaigns across different platforms, you are missing the mark… and missing connecting with new customers.

3. Video is where it’s at for MillennialsIf your brand wants to connect with this important demographic, video is a necessity. Millennials watch more content on Facebook live streaming, Periscope, Snapchat, and YouTube than they do on television.

Is your brand planning on using any of these important marketing trends in 2016? What are the social media platforms that you think will dominate in 2016? Leave us your comments below.

Click here for more marketing trends from Mijo! Brands.