Mijo! Brands, the marketing, brand communication and positioning agency attended the Guadalajara Advertising Fair 2012, at which converged the best advertising agencies and professionals in the country.
From July 11 to 13, 2012, in Guadalajara, Jalisco, the XV Guadalajara Advertising Fair 2012 was held, where professionals from the world of advertising, marketing, communication, digital printing and promotion met to present their innovations in products and services to managers and Mexican entrepreneurs.
During the advertising fair, we had the privilege to view the latest media and technology solutions applied to advertising and printing, and to exchange knowledge and ideas with other professionals in involved in design, digital printing, printing machinery, marketing, advertising and services.
Among the trends that could be seen, HP is leading the market with its green printing (mixing 100% recycled paper and ink made from soybeans).
In terms of brand promoting, to support the effort in advertising, styles lean toward the creation of lines of merchandise, ie customized products that make consumers being ambassadors of brands.
Mijo! Brands is a brand strategy and web design agency in Puerto Vallarta that has corporate offices in Guadalajara and Mexico City.
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Click here to learn more about the Guadalajara Advertising Fair 2012.