News

Mijo! Brands redevelops café-bookstore concept

By Mijo! Brands

November 08, 2011

 

Mijo! Brands, the marketing strategy and online agency, confirmed it had signed a deal with A Page in the Sun to redevelop its corporate identity and brand communications

A Page in the Sun is a leading local café-bookstore catering to the national and tourism sector in Puerto Vallarta. Mijo! Brands has deep experience in developing leading tourism, hospitality and destination brand concepts and online marketing strategies for brands that include Puerto Vallarta, Crown Paradise and Best Western Hotels amongst others.

Launched in 1992, A Page in the Sun has been a local favorite amongst visitors to one of Mexico’s leading destination brands. The hospitality brand closed its doors in February 2011 to find a new retail location.

The ongoing project includes redeveloping the brand identity design, brand communications and online and social media marketing strategy. Mijo! will increase A Page in the Sun’s brand equity through an integrated social media marketing campaign that includes leading social media platforms like TripAdvisor and geo-tracking solutions like Four Square and Facebook Places. 

Mijo! Brands confirmed it enjoys a long personal and professional relationship with A Page in the Sun so was pleased when asked to participate in the brand communications project.

Mijo! Brands is a brand and social media marketing consulting agency in Puerto Vallarta with representative offices in Guadalajara and Mexico City.

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